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| People usually use their own special words to show their thoughts and feelings. Some of these expressions are commonly (普遍地) used for 1 . Others are 2 for just a short time. One such American expression is "Where is the beef?" lt's used when something isn't as 3 as it's said to be. In the early 1980s, "Where is the beef?" was one of the most popular expressions in the United States. It seemed as if 4 was using it at the time. Beef, of course, is the meat for a 5 , and no food is more popu lar in America than a hamburger made from 6 . In the 1960s, a businessman named Ray Kroc began building small 7 that sold hamburgers at a 8 price. Kroc called his restaurant "McDonald's". Ray Kroc became one of the 9 businessmen in America. Other business people watched his success. Some of them opened their hamburger restaurants. One company called Wendy's said its hamburgers were 10 than those sold by McDonald's or anyone else. The Wendy's company 11 to use the expression "Where is the beef?" to make people know that Wendy's 12 were the biggest. The Wendy's television advertisement 13 three old women eating hamburgers. The bread that covered the meat was very big, but inside there was only a bit of meat. One of the women said she wouldn't eat a hamburger with 14 piece of beef. "Where is the beef?" she shouted in a 15 way. The advertisement for Wendy's hamburger restaurants was a success. As we said, it seemed everyone began using the expression "Where is the beef?" |
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